Press

Clare brings a fresh, more fun approach to choosing paint, with a curated lineup of standout colors and easy Peel-and-Stick Swatches to help you find your perfect match before you commit. See the full feature on Apartment Therapy.

Fast Company spotlighted Clare's launch and its mission to make buying paint easier through a curated color palette, online shopping experience and Peel-and-Stick swatches. See the full feature on Fast Company.

Domino highlighted Clare’s curated color palette, Peel-and-Stick Swatches and Color Genius digital consultation, which helps shoppers find colors based on their style, lighting and existing décor. See the full feature on Domino.

20 Startups Redefining Retail

Architectural Digest highlights Clare as a fresh, direct-to-consumer approach to paint, designed to make choosing and buying color simpler, more approachable and less overwhelming. Read the full article to find out more about our story and approach to making paint easier. See the full feature on Architectural Digest.

Clare launched with a mission to make buying paint simpler, bringing together designer-curated colors, digital tools for guidance, mess-free swatches and high-quality paint and supplies delivered straight to your door. See the full feature on Retail Dive.

These 21 DTC Brands Are Hiring With Competitive Salary, Benefits

Architectural Digest explored how the pandemic shifted home color preferences toward calming neutrals, soft hues and cheerful shades that brought comfort and brightness to spaces. See the full feature on Architectural Digest.

25 Fastest Growing DTC Brands

Brit + Co highlights Clare as a direct-to-consumer paint brand that makes paint shopping easier with eco-friendly, low-emission paint and convenient delivery straight to your door. See the full feature on Brit + Co.

3 DTC Startups VCs Are Eyeing That Will Take Off Amidst the Home Improvement Boom

The DIY boom has brought an unexpected boost to direct-to-consumer paint brands like Clare. See the full feature on Business of Home.